Simple Understanding of Human Psychology:Is it the key to business success?

In my previous post I expressed my viewpoints and believes about creativity. 

Sometimes creativity is known as innovation or breakthrough technology or some cool scientific discovery.But how creativity or innovation become the survival of the fittest for businesses.

Take the case of  Victor Fernandes director of  +Natura Cosmeticos , he thinks that you can behold success by trying to innovate keeping in mind about the well being experiences. Ans similar was the thought of  +Steve Jobs , that you have to give people  experience which they have not witnessed before-- a need no one realized before.

It's all come down to small inventions, an attempt to make people's life better and make it more efficient.

Some key to creativity and innovation I read from a  +Forbes article talks about the following.

 Observing--> Its very important to know what is happening around you. The understanding of what people want or need.

Questioning --> It's the key for inquisitive minds and discovering the unknown an the wonderful !!

 Experimenting --> The mantra of success  lies with experimenting, may be it will lead to failure but its also leads to success. For reference -->  +Thomas Alva Edison 

Networking --> One of the most powerful marketing tactic to accelerate and sustain success

 

Associational Thinking --> Well this one deals with the capability of drawing connection among question, problem or ideas from diversified fields