I still remember the day 5 years ago when I started my
reading my first e-book version of +Gone With
the Wind and I sat entire day in front of my computer and finished the
book.Whoever had read this classic book have sensed an ambiguity and with
prayer of romance lovers for the union of Rhett and Scarlett. And the
loyal fans of the book had wished for a sequel which never came up during the
lifetime of author Margaret Mitchell. The official sequel
"Scarlett" got published 73 years post of Gone with the Wind by
another author named Alexandra Ripley.
From that day I had read books with happy ending and filled
my memory drive with more than 1 GB of romance novels written by various authors.
It had become an obsession for me.
Keeping my obsessive behaviour pattern with romance novels
aside…..now if I look at basics of Marketing 101 techniques. Isn't the key to
success to leave your consumers wanting for more?
I mean look around the simple examples of movies which are
most likely to come up with sequels, daily soaps or serials of TVs and how can
I not take name of +Appleinc
The key is to figure out where to stop selling, not
overdoing or under selling it. Have the correct mix and leave consumers wanting
for more.
And given the +bigdata
entering its new phase of Analytics 3.0 its not much of a challenge for
companies investing their time in Data Collection, Data Segmentation and Data
Conversion.
(Check the link to read more details: http://iianalytics.com/a3/ )
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